“Long Hair, Chopped Off”: Kim Yuna’s New Bob Captivates Fans—What Are This Spring’s Trends?

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[Beauty Trend] Kim Yuna Becomes the Ultimate “Bob-Cut Itch” Trigger

Kim Yuna makes headlines with a fresh bob cut. Photo=Kim Yuna social media, W Magazine
Kim Yuna makes headlines with a fresh bob cut. Photo=Kim Yuna social media, W Magazine

The “queen of figure skating,” Kim Yuna (35), has surprised fans with a dramatic transformation, debuting a bold bob haircut. On the 28th, Kim Yuna shared a pictorial for W Korea on her social media accounts, showcasing the new look.

In the pictorial, Kim Yuna swapped her signature long, straight hair for a short bob. Trading the youthful feel of her long locks for a crisp, structured cut, she displayed a more mature charm. Paired with her deep-set eyes, the look created a captivating and sophisticated mood.

Online commenters reacted enthusiastically, with many noting the "fresh, cool, and charming" vibe. Some called her the "ultimate bob-cut itch trigger," wondering if they should follow suit. Kim Yuna married Ko Woorim, a member of the crossover group Forestella, in October 2022. Ko, who enlisted in the Army Military Band in November 2023, was discharged following the completion of his service in May last year.

With actresses Kim Hee-ae, Lee Se-young, and Kim Go-eun also earning praise for their short styles, and now Kim Yuna joining the ranks, here are this spring’s trends for those inspired to go short.

A short bob without bangs suits Kim Yuna well, highlighting her small face and long neck. Photo=Kim Yuna social media
A short bob without bangs suits Kim Yuna well, highlighting her small face and long neck. Photo=Kim Yuna social media

Want to Look Like Kim Yuna? This Spring’s Bob Hair Trends

Kim Yuna’s style is a clean, above-the-shoulder bob without bangs—one of this spring’s most popular looks. Its defining feature is a neat line that highlights the neckline. When paired with bold makeup, it creates a chic, mature aesthetic.

This spring’s trends emphasize natural texture and volume. The “Sakura-style” bob, popularized by Sakura of LE SSERAFIM, is cut above the chin and finished with a light C-curl. This short bob frames the face in a rounded, doll-like shape for a polished impression. Adding a subtle see-through fringe to black hair can also create a face-slimming effect.

Another standout for 2026 is the “Tinker Bell cut,” a lively pixie style that reveals the face and neckline. The key details are short, full bangs with a light, fluttery texture. Layered bobs and hush cuts also remain popular. A layered bob adds weightless movement below the jawline, while a hush cut utilizes heavy layering to emphasize sharp, piecey ends for an effortlessly cool vibe.

Kim Yuna transforms her look from classic long hair to a sophisticated bob. Photo=Kim Yuna social media, W Magazine
Kim Yuna transforms her look from classic long hair to a sophisticated bob. Photo=Kim Yuna social media, W Magazine

Choosing a Bob Based on Face Shape

Face shape is a critical factor when choosing a bob style. Like Kim Yuna, a bob without bangs tends to best suit those with smaller faces and longer necklines.

For those with a round face, a medium-length layered cut with a C-curl perm and see-through bangs can reduce the appearance of width; tucking one side behind the ear adds necessary volume. For a square face, an S-curl bob or a cushion perm—kept longer than the jawline—can softly wrap and balance angular lines, especially when emphasizing femininity with natural waves.

For a long face, adding full or see-through bangs to a jaw-length bob can visually shorten the face, while S-curl waves build volume on the sides for balance. A U-line cut and root volume can add further dimension. Those with an oval face can pull off a straight, blunt bob—such as a tassel or one-length cut—with light layers for a trendy finish.

To style a bob at home, a combination of blow-drying, flat ironing, and spray is recommended. Use a hair dryer to build root volume, then use a flat iron to create a light C-curl at the ends. Finish with a texture spray to boost volume and create natural movement for a polished look.

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